Yokohama Goods 001 is a regional brand initiative promoting locally crafted souvenirs and specialty products in Yokohama, Japan. Established in 1989 during the Yokohama Exposition (YES'89), the project highlights high-quality Yokohama-made items, including food, fashion, home goods, and traditional crafts. Certified through a review process every two years, the brand supports local artisans and businesses, offering visitors authentic Yokohama-branded souvenirs that reflect the city's unique heritage.