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Selecta is Europe's leading route-based, self-service provider of high-quality coffee and convenience food solutions for workplaces and public spaces. Founded in 1957 and headquartered in Cham, Switzerland, Selecta is an innovative food tech company with a top-tier European distribution network. Owned by Kohlberg Kravis Roberts & Co., Selecta delivers millions of joyful moments daily through its world-class brands, partnerships, and services.