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THE COMPANY
Gatorade is an American brand specializing in sports drinks and related products, manufactured by PepsiCo and available in over 80 countries. Developed in 1965 for University of Florida athletes to replenish carbs and electrolytes, it has become a leading sports drink. Gatorade holds a significant market share in the U.S. and competes globally with brands like Powerade and Vitaminwater.
